MEDIATION OF INFORMATION WITH CHATBOTS

CONFIGURING THE PARAMETERS OF DIVULGA-AI

Authors

  • Pedro Ivo Silveira Andretta Federal University of Rondônia image/svg+xml
  • Marcos Leandro Freitas Hübner Federal University of the State of Rio de Janeiro image/svg+xml

Keywords:

mediation of information, chatbots, Divulga-AI

Abstract

The expansion of chatbots in digital environments has reconfigured forms of interaction among individuals, institutions, and informational content, especially in contexts of information search, access, and circulation. Against this background, this study is guided by the following question: how do RAG-based chatbots act as devices for information mediation? The objective is to describe the Divulga-AI chatbot as an information mediation device, focusing on its sociotechnical configurations and how these affect its costs. The theoretical framework brings together discussions on information mediation and RAG chatbots. Methodologically, the research is characterized as qualitative and exploratory, combining bibliographic review, action research, and documentary analysis. The empirical material comprised two technical documents related to Divulga-AI - the configuration screen and the behavioral instructions assigned to the chatbot - and two exploratory question-and-answer tests. The results and discussion are organized into three axes: presentation of Divulga-AI and its architecture; sociotechnical configurations and information mediation; and documentary, operational, and economic costs in algorithmic mediation. The study concludes that the sociotechnical configuration of RAG-based chatbots constitutes a form of implicit information mediation, as it defines the conditions for information retrieval, selection, contextualization, traceability, presentation, and cost in digital environments.

Author Biographies

  • Pedro Ivo Silveira Andretta, Federal University of Rondônia

    Graduated in Library and Information Science, Master in Linguistics, Master in Science, Technology, and Society from the Federal University of São Carlos, and PhD in Information Science from the University of São Paulo. He completed a postdoctoral fellowship in Information Science at the Federal University of Paraíba. He is currently a professor in the Bachelor's Program in Library Science, the Graduate Program in Administration, and the Graduate Program in Communication at the Federal University of Rondônia. He leads LABCI – Open Laboratory Context.

  • Marcos Leandro Freitas Hübner, Federal University of the State of Rio de Janeiro

    He holds a degree in Library Science from the Federal University of Rio Grande do, a specialization in Human Resource Management from the University of Caxias do Sul, a master's degree in Education from the University of Caxias do Sul, and a PhD in Information Science from the University of São Paulo. He is currently an adjunct professor at the Federal University of the State of Rio de Janeiro and a faculty member of the Graduate Program in Library Science (PPGB) at the same university.

Published

2026-11-13

Conference Proceedings Volume

Section

GT 3 – Mediação, Circulação e Apropriação da Informação

Categories